Vee’s Sweets: A Filipino Pasalubong Cake Brand Made with Love
Every Filipino’s travel mentality includes the intention to bring home a gift for their loved ones. Regardless of location, whether local or overseas, Filipinos instinctively seek that unique item that will bring joy to their loved ones back home, illustrating the enduring significance of the Philippines to every Filipino globally. Residents, expatriates, and non-nationals are aware of this.
Enter Vee’s Sweets, a proudly Filipino pasalubong cake brand in Quezon City that produces high-quality homemade cakes, tub cakes, and classic Filipino baked goods perfect for sharing. More than just a dessert brand, Vee’s Sweets represents creativity, perseverance, and the entrepreneurial Filipino spirit.
The Inspiring Story Behind Vee’s Sweets
The story of Vee’s Sweets Quezon City began with a passion for baking and a chance opportunity.
Founder Jackelyn Velches was working as a full-time administrative staff member, program coordinator, and sign language interpreter for the Deaf at LINK Center. Her life changed when TESDA approved her as an interpreter for a deaf student enrolled in a baking class.
Inspired by the experience, Jackelyn decided to complete the course herself and earned her TESDA baking certification. What started as curiosity soon turned into a serious passion. Soon after, her husband Mark Velches joined her in building what would eventually become Vee’s Sweets, a growing home-based cake and pasalubong business in the Philippines.
Building the Brand: The Meaning Behind Vee’s Sweets
Like many small Filipino businesses, Vee’s Sweets faced challenges early on. During registration with the Department of Trade and Industry (DTI), the couple discovered that the name they originally proposed had existing claims.
Rather than abandoning their identity, Jackelyn and Mark made a strategic decision—they removed the additional word “Bakeshop” from the registration and retained the name Vee’s Sweets.
The name itself carries a heartfelt meaning. Vee’s Sweets was inspired by their beloved son Vee, whose name represents the sweetness and warmth behind every product they bake.
Today, Vee’s Sweets Philippines continues to grow as a home-based bakery in Quezon City, with plans to open a physical store in the future. For now, customers can conveniently place orders and delivery requests for their favorite cakes and pasalubong treats.
Concept:
Although Vee’s Sweets currently operates as a home-based bakery, each product is carefully crafted with love, family inspiration, and attention to quality.
From best-selling tub cakes to round pan cakes and customized birthday cakes, every dessert from Vee’s Sweets Quezon City is designed to bring comfort, joy, and togetherness.
Their philosophy is simple yet powerful:
Serve high-quality homemade baked goods that taste like love and feel like home.
Because of this commitment, Vee’s Sweets cakes are perfect for:
- Pasalubong gifts
- Birthday celebrations
- Family gatherings
- Special occasions
- Everyday sweet cravings
Specialties:
Birthday Cakes
Perfect for celebrations, Vee’s Sweets birthday cakes in Quezon City come in two sizes:
- Mini (5×3)
- Big (8×4)
Popular flavors include:
- Carrot Cake
- Banana Burst Cake
- Classic Chocolate Cake
- Moist Chocolate Cake
- 2-in-1 Chocolate x Caramel Cake
- These homemade birthday cakes are ideal for intimate celebrations or family gatherings.
Round Pan Cakes
For those who love sharing dessert with friends and family, Vee’s Sweets Round Pan Cakes are a crowd favorite.
Available flavors include:
- Moist Chocolate Cake
- Brigadeiro Cake
- Chocolate Caramel Cake
- These Filipino chocolate cakes are known for their rich flavor and moist texture.
Cakes in a Tub – Perfect Pasalubong
One of the best-selling products of Vee’s Sweets is their cakes in a tub, making them perfect pasalubong desserts in the Philippines.
Highly popular among resellers and gift-givers, these tub cakes come in delicious flavors such as
- Chocolate Cake
- Yema Cake
- Brigadeiro Cake
- Classic Chocolate Cake
- Flan Cak
- Because of their convenient packaging and delicious flavors, Vee’s Sweets tub cakes are perfect for sharing, gifting, or satisfying your sweet cravings anytime.
Customers can explore more dessert options from the Vee’s Sweets menu, which includes cakes, cupcakes, cookies, loaf breads, and dessert bars. Affordable yet premium, Vee’s Sweets cakes are among the most budget-friendly homemade cake options in Quezon City. Check options from their Menu…
Typical Spend:
Php 150-Php 800
Where:
18-A P. Bautista St., Quezon City, 1108 Metro Manila
Contact:
Jackelyn V. Velches
📞 0917-189-6537
Mark V. Velches
📞 0915-756-2992
For orders, menu inquiries, and delivery details, customers are encouraged to contact them directly.
Note: Since Vee’s Sweets currently operates as a home-based bakery, orders are arranged through direct contact and delivery coordination.


