Why Francisco Motors’ Modern Jeepney Can Become the New Icon of Philippine Tourism

Transport has always been crucial worldwide. It delivers people, products, and services on time and where needed. People who need to get there more so. It can be used to … Read More

Behind the Smiles, Behind The Masks of Bacolod’s MassKara Festival

      How fiberglass dust, barangay budgets, and tourism pesos converge to create the Philippines’ “City of Smiles.”   Why the Masks Matter Every October, the MassKara Festival in Bacolod transforms … Read More

Inside the MassKara Festival: Activities, Behind-the-Scenes Stories, and the People Who Make It Happen

  Every October, Bacolod City—the famed “City of Smiles”—bursts into a kaleidoscope of colors, music, and unbreakable spirit with its most celebrated event: the MassKara Festival. More than just a vibrant … Read More

Hidden Cultural Treasures: Underrated Festivals of Bacolod City and Their Role in Tourism

When people hear Bacolod City, the vibrant MassKara Festival typically comes to mind—a celebration of resilience and joy that has attracted national and international attention since the 1980s. However, beyond … Read More